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Selling Your Home >The Pheromone Factor

Pheromones are mysterious little chemical sensors that are supposed to have a lot to do with whether or not we are attracted to people. They may also play a big part in the way people react to houses.

If you have a house on the market, it will be important to ensure that the pheromone factor is as high as possible--so that the prospects who come inside will involuntarily pull out their checkbooks and offer to pay your asking price. A good real estate agent can give you some important hints about maximizing your home's ability to attract buyers. This could mean completely airing out every room to eliminate musty odors, or allowing enough time for freshly painted walls to lose that telltale toxic smell.

Unless you are already compulsively neat, you may need to make temporary changes in your housekeeping habits to ensure that your home is both fresh-smelling and sparkling clean. Sometimes this will involve hiring a professional cleaning service. Give your real estate agent the space to speak candidly about what you need to do to make your house looks its best.

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Sara Littlefield, REALTOR®, real estate agent and broker for Darien, Rowayton and New Canaan Connecticut home listings, property and land for sale - NUMBER1EXPERT(tm)

Sara Littlefield
William Raveis Real Estate
22 Old Kings Highway South
Darien, CT 06820
Office: 203-655-1423
Cell: 203-253-3350
VM/Fax: 203-653-0908
Email: sara.littlefield@raveis.com
Sara Littlefield, a respected professional in the real estate market, is always on the cutting edge of the industry. Clients want fast, high sales, and Sara delivers just that. Prior to joining William Raveis Real Estate in April 2010, her Prudential sales ranked in the top 2% of the company nationwide which includes 75,000 plus real estate agents. She has also received the Prudential Legend award for five consecutive years as a top-selling real estate leader in this changing global marketplace--and top sales and/or listing agent in Prudential CT's Darien office from 2002 through 2009. Sara has been honored with many customer service achievement awards during her career, earned through customer satisfaction ratings. Her clients especially appreciate her calm, good counsel, and focused and responsive approach to their real estate needs. Sara brings to her clients nearly two decades of marketing, advertising, PR and consulting expertise earned at Apple, Xerox and Priceline among others; consulting expertise in Interactive TV industry with BellSouth and Scientific Atlantic; the game industry with Mattel and Hasbro; CEO/executive coaching in analyst/partner relations, media relations, internal communications and customer relations; plus a master's degree in communications, specializing in interpersonal communications, PR and international negotiations and mediation. She received a B.A. in English with Minor in Business from Santa Clara University and University of London, School of Economics and a M.A. in Business Communications and Public Relations from Emerson College. In graduate school, Sara specialized in Negotiations and taught international students International Negotiation & Mediation courses. All of which help her deliver the best results for her clients.

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